Append SIC and NAICS Codes

Add the industry types to your client file

The more you know about your customers - the easier it is to find more that are just like them. 

Append SIC & NAICS Codes to your B2B Customer List

So, who are your customers? How many employees do they have? What is their annual sales volume? Knowing the firmographics of your customer base is of the utmost importance. By appending SIC Code or NAICS to your business database, you'll be able to answer these important questions and better yet, enhance your customer acquisition strategy. Ultimately, increasing sales and expanding your customer base.

SIC Code Appending:

Add the 6-digit Standard Industrial Classification (SIC) codes to the records in your business database. Use this information to segment your customer by Industry type. The SIC Codes also gives you the data intelligence to target industries with the highest propensity to purchase your product or service, which are the industries that you are currently doing the most business with.

The average match rate is 35 to 65 percent. This matching percentage depends on the accuracy of your data. An exact match between your record and our database record is required to append a SIC Code; otherwise no match will be given. To improve the match rate, it is recommended that you first process your data through NCOA, DSF and CASS before processing your list through our SIC Code Appending service.

NAICS Appending:

The North American Industry Classification System is a new business classification system that will eventually replace the SIC system. The NAICS system has the ability to code and identify groups of establishments into industries better then SIC system currently does. The SIC system was developed in the 1930's, at a time when manufacturing dominated the U.S. economy. In today's business environment, many service and specialized businesses, as well as entirely new industries are not listed as accurately using the SIC system as they are with the NAICS system.

Developed in cooperation with Mexico and Canada, the North American Industry Classification System represents one of the most profound changes for statistical programs focusing on emerging economic activities.

The average match rate is 35 to 65 percent. This matching percentage depends on the accuracy of your data. An exact match between your record and our database record is required to append a NAICS Code; otherwise no match will be given. To improve the match rate, it is recommended that you first process your data through NCOA, DSF or CASS before processing your list through our NAICS Code Appending service.