Chris Dyer

Partner / Direct Marketer

May 2008 – Present
Company: ListAbility, Inc  
Title: Partner / President 

Chris's primary responsibilities include client acquisition, marketing, infrastructure, list research and recommendations, and providing clients with advanced database marketing solutions. 

Jan 2005 – Present
Company: The Florida List Company 
Title: Partner / President 

Chris's primary responsibilities include client acquisition, marketing, infrastructure, list research and recommendations, and providing clients with advanced database marketing solutions. 

2000 - 2004
Company: Nordis Direct

Chris joined Nordis Direct as the company's Senior Direct Marketing Specialist. After 3 very successful years developing and enhancing direct marketing programs for Nordis Direct's clients, Chris was asked to create a List Division. In the Spring of 2003, DataVizion was opened for business.

1991-1999 - Chris merged his client business with Strategic Marketing Systems (SMS). Hollywood, FL. Chris refined his knowledge of Direct Marketing during his initial years with SMS, working his way up the ladder until reaching the title of Vice President, Marketing & Sales. He worked at SMS and its subsequent owners, First Image and Accudocs for a total of 9 years.

1989-1990 - He opened his first Direct Marketing business called American International Mailers, Fort Lauderdale, FL. This company focused on lettershop production services.

1988-1989 - Chris started his career in the Direct Marketing trade when he took a position as Assistant Production Manager at Mail America, Fort Lauderdale, FL.

Additional Biography 

Chris has been a hands-on direct marketer for over 27 years. He is a co-winner of two Max Sackheim Awards for direct marketing excellence and had previously been a frequent speaker on the subject of direct marketing principles, including speaking engagements with the Postal Customer Council, the American Marketing Association, the Florida Direct Marketing Association, the Advertising Club of Fort Lauderdale, the Public Relations Society, Nova University, Barry University and Florida Atlantic University.